Actually, there are some rules.
Mike Dwyer, Aon Consulting, a contributor for Workforce.com Magazine, gives us the do's and don'ts of social media as he discussed with Mike Ragan during the Social Media and HR Summit in December. Click on the video link to hear from Mike.
We want your opinion. Take our LinkedIn Survey: Does your organization have an internal social media policy/procedure? Leave a comment and tell us why or why not.
Download our recent white papers on social media:
Engagement 2.0: Beyond the Firewall
Twitter: @AonInside
LinkedIn Group: Aon Consulting HR Solutions
Use some ancient technology and give us a call. We'd love to hear from you.
Brian Baker at +1 212.441.2006
Mike Dwyer at +312.381.4967
Social Media: The new age of employee engagement, recruitment, and productivity
Today's employees are empowered, confident, passionate…and hard to engage. Individually, traditional communication methods — e-mails, snail mail, and organization-wide conference calls — just don't have the desired impact. Let's face it: In today's playbook, there is no "tried and true" ten-step process to ensure employee engagement and compliance.
Enter new communication channels like Facebook, Twitter, YouTube, LinkedIn, Second Life, and others. By enhancing your communication strategy with these new "social media" tools, you engage employees where they live in an interactive dialogue that involves trust, talent, impact, uncertainty and play. Join the conversation!
How can you use social media to your advantage?
- To engage employees, and their passion, in solving business problems and reaching customers?
- To recruit the right employees?
- To improve employee health and wellness AND productivity?
Aon Consulting can help you use social media to reach your employees.
We work with companies of all sizes to incorporate the communication tools that employees prefer.
We recently co-sponsored the HR and Social Media Summit, where we heard from social media consultants/practitioners as well as leading HR executives:
- Brian Baker, VP, Aon Consulting, on the new rules of employee engagement "Beyond the Firewall."
- Alfred Lin, CEO and CFO, Zappos.com, on the "happiness quotient:" how happier, healthier employees are having a positive impact on Zappos' bottom line through social media channels such as Twitter.
- Elisa Bannon, Director-Talent Acquisition Strategies, US Cellular, on dramatically cutting her recruitment costs through the use of LinkedIn.
- James Lynch, VP of Employee Communications, American Express, on how to move an organization from "No, not yet" to "Yes" when it comes to using social media to achieve next-generation employee engagement.
The presentations and post-conversations were inspiring.
If you attended (or wish you did), or are interested in the topic or in receiving our Engagement 2.0 Survey results, join us on Twitter at @AonInside as we continue the conversation on social media and employee engagement.